Monthly Archives: June 2012

What is the ‘Cloud’?

By (@joannastern)
June 26, 2012

Gartner Inc. predicted this week that one-third of consumers’ digital content would be stored in the ‘Cloud’ by 2013. It’s an interesting statistic, but you might have two questions.

The first: What is this “Cloud” that everyone keeps talking about? The second: What’s so great about the Cloud that everyone keeps moving his or her digital stuff to it? Well, lucky for you, we’ve got the answers to that question in our first “What is” article and video.

The Cloud Explained

Hold On, What Is This Cloud Thing?

The best way to understand the Cloud is to go back to the beginning. Back in the day, your data — your photos, your files, your music — used to be stored on a physical piece of hardware, perhaps on a floppy disk or a CD or a hard drive in your computer.

PHOTO: An image to depict the Cloud companies, including Google and Facebook, and their server farms.ABC News

But today, you might be looking at a photo that’s on Facebook or Flickr or listening to music on a service like Pandora. You might even watch a movie on Netflix or Amazon. And if that’s the case, well, that photo, movie or music isn’t on your computer; it’s someplace else. And that place is called the Cloud.

In the most basic terms, the Cloud refers to the Internet. Lots of engineers might yell at us for being that basic, but when someone says, “I stored it in the Cloud,” they mean they stored it on an Internet service. For example, email or webmail services are in “the cloud.”

Now, of course, it isn’t really that simple. The Cloud or cloud computing refers to an application that is hosted on or run on Internet servers. All the companies that have these services — Google, Facebook, Yahoo, Flickr, Apple — have servers or server farms. That’s where your media is actually stored. Apple even built a huge server farm in North Carolina for its iCloud service.

But, hey, if you want to think of it as a floating bubble or hard drive in the sky, we won’t tell anyone.

Benefits of the Cloud

What’s So Great About the Cloud?

There are a lot of advantages to using Cloud-based services or Cloud computing. The first is that your media lives in a place not on your own device, so you can get it on multiple devices. You can check your email on any computer or access your photos on Flickr or iCloud on any computer. And with cloud storage services like Google Drive, Dropbox, or SugarSync, you can store your files.PHOTO: There are advantages to using the Cloud.ABC News

That also means that those photos, files or songs are being backed up on those various services. So if your hard drive crashed, you’d have a backup of all your files instantaneously; you’d just log in on another computer to one of those services.

Another benefit? Less computing power is required. The games you play on Facebook are using some of your computer’s power, but they are also running on Facebook’s or Zynga’s (the company that makes most of those games) servers. Similarly, because you might listen to more music through Cloud services like Pandora or Spotify, you might not need as much hard-drive space.

Cloud Caution

What Should I Beware of When Using Cloud Services?

But there are, of course, some things to be mindful of when using these Cloud services. The first is bandwidth and Internet costs. Sending email or looking at photos through these services don’t use a lot of bandwidth, but playing games and streaming movies can eat up your

monthly data or bandwidth allocation. Make sure you don’t go over your monthly allocation, if you have one.

PHOTO: The Cloud isn't really a hard drive in the sky.ABC News

The second is that you will need that Internet connection to get to your data. So if you are on a plane with no WiFi or in an area with no connectivity you won’t have access to those files or photos in the Cloud.

Third: be mindful of privacy settings and make sure you are using strong passwords with these services. Your data now lives someplace other than the hard drive in your computer — it lives in that fluffy blue cloud — so you just want to be safe in case it decides to turn gray and dark.

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4 risky places to swipe your debit card

By Claes Bell • Bankrate.com

Would you give a thief direct access to your checking account?

No? Unfortunately, you may be doing just that by regularly using your debit card. Debit cards may look identical to credit cards, but there’s one key difference. With credit cards, users who spot fraudulent charges on their bill can simply decline the charges and not pay the bill. On the other hand, debit cards draw money directly from your checking account, rather than from an intermediary such as a credit card company.

Because of that, even clear-cut cases of fraud where victims are protected from liability by consumer protection laws can cause significant hardship, says Frank Abagnale, a secure-document consultant in Washington, D.C.

He cites the example of the The TJX Companies Inc.’s T.J. Maxx data breach that exposed the payment information of thousands of customers in 2007. The incident resulted in $150 million in fraud losses, and much of it was pulled directly from customers’ bank accounts. While credit card users got their accounts straightened out and new cards in the mail within a few days, the case created major problems for debit card holders who waited an average of two to three months to get reimbursed, Abagnale says.

While debit card fraud is always a possibility, being careful where you use it can help keep your checking account balance out of the hands of criminals.

Skimming ATMs

The idea that outdoor ATMs are among the most dangerous places to use a debit card seems a little bit absurd. But some ATMs present a perfect opportunity for thieves to skim users’ debit cards, says Chris McGoey, a security consultant based in Los Angeles.

Skimming is the practice of capturing a bank customer’s card information by running it through a machine that reads the card’s magnetic strip. Those machines are often placed over the real card slots at ATMs and other card terminals.

“Any transaction you do outdoors at an open ATM is going to be higher risk exposure,” McGoey says. “If the public has access to it, then someone has the ability to add skimming devices to it, position cameras on it and position themselves in a way where they could surveil it.”

He says you’re better off using an ATM inside a retail outlet or other high-trafficked, well-lit place.

Julie McNelley, senior analyst for Aite Group LLC, a Boston-based financial services research firm, says even the card terminals that card users must swipe to get into ATM vestibules are being used as a skimming site by criminals. You can spot ATM skimmers by checking for ATM components that look beat-up or askew, she says.

Stealing PINs at gas stations

Gas stations are another danger zone for debit card use.

“You go to a gas station and you stick your debit card in there, and you swipe it through a machine,” Abagnale says. “I’m sitting across the street with a laptop and an antenna. I put a skimmer in there, and I’m picking up all the information. Before you even get home, I’ve debited your account.”

Gas station payment terminals have many of the characteristics card fraudsters love, McNelley says.

“In a gas station where you do have a whole bunch of pay-at-the-pump kinds of things and minimal supervision, it’s pretty easy for a bad guy to put a skimming device on and put a little pinpoint camera there and compromise debit cards that way,” McNelley says. Thieves often use small cameras to capture footage of debit card users entering their PINs so they can have free access to their money.

She says even if the thief doesn’t manage to get your debit card personal identification number, or PIN, from such a device, he still may be able to duplicate the card’s magnetic strip and use it for “sign and swipe” Visa or MasterCard transactions.

With the high potential for fraud in pay-at-the-pump debit transactions, it might make sense to use an alternative such as cash or credit cards the next time you fill up.

The Web is a risky place

Debit cards are a convenient way to buy products online, especially for those who don’t like to use credit cards. Unfortunately, the Web is one of the most dangerous places to make purchases, McNelley says.

“Online is the No. 1 place where consumers should not use their debit cards,” she says. “It’s susceptible at so many points. The consumer could have malware on their computer, so it could be at their endpoint that the data get compromised. It could be a man-in-the-middle attack where somebody is eavesdropping on their communications via the wireless network. And then at the other end, that data goes into a database at the merchant. As we’ve seen with some of the higher-profile breach events over the last year or so, that data is going to be vulnerable if (they’re) not properly cared for.”

Aside from the potential for hacking at many different points in a transaction, Abagnale says a fundamental problem with using debit cards online is it’s impossible to know who is handling your information.

“Buying stuff online, you have to be careful because you have to know who you’re doing business with. When you buy things online, what always kills me about that is people say, ‘This is a safe site,'” Abagnale says. “Who works there?”

Restaurants keep customer data on file

“Would you care for a side of debit card fraud with that?”

Restaurant servers don’t ask that question, but they might as well with the standard practice of taking customers’ debit cards to run them behind closed doors.

“Any place where the card is out of hand” can increase the chances of fraud, says McGoey. “The guy comes to your table, takes your card and disappears for a while, so he or she has privacy,” giving the person the opportunity to copy your card information.

Even restaurants without sit-down service can present a threat. McNelley says using debit cards to order delivery can be risky because cashiers tend to keep customer payment information on file. That may make future orders more convenient, but small businesses rarely take the steps necessary to safeguard payment information, she says.

Overall, she says, regardless of whether you use your debit card at a small restaurant or a big-box store, the possibility of fraud is always there. She cites the example of Michaels Stores Inc., which saw its customers’ debit card information stolen in May by debit card terminals doctored by thieves.

“Even if you do exercise caution … there are still the Michaels-type incidents that will happen,” McNelley says.